This is a question many people ask when planning an event at work: “Do we really need to hire photographers and videographers, or can someone just use their phone?”
It feels tempting to save money. But, if you think practically, corporate events take so much planning. There’s décor, food, speeches, guests, and networking.
If nobody captures these moments properly, it all disappears the next day. That’s where photography and videography services make a difference.
Why Photos and Videos Are Worth It
Events are not just about that one evening. They’re about what people remember afterward. A great set of photos or a highlight video keeps those memories alive and also shows outsiders what your company is about.
Here’s why having professionals is useful:
- Brand image: Good photos make your company look polished and trustworthy. They show that you value quality.
- Marketing: You can use event photos in posts, websites, or even next year’s event invites.
- Employee pride: Staff love seeing themselves in official photos or videos. It makes them feel appreciated.
- Client impression: Sharing highlights later makes clients and partners see your company as active and reliable.
What Happens If You Skip It?
Some companies hand a phone to a team member and ask them to take pictures. The result? Blurry shots, missed key moments, and sometimes no usable footage at all.
Corporate events move quickly. A speech lasts two minutes. An award moment lasts just a few seconds. Professionals know how to catch these at the right time with the right lighting. That’s hard to do casually.
How to Make the Most of It
If you do hire photography and videography services, don’t just let them roam around without direction. Tell them clearly:
- Which moments matter most (like speeches, team photos, and product launches)
- Where the videos and photos will be used (social media, website, newsletters).
- Any specific shots you want (like group photos or client interactions).
This way, you’re not just getting random photos, but material you’ll actually use.
Is It Worth Spending the Money?
Honestly, yes. Think of it like this: you spend weeks (sometimes months) preparing for a single event. That event might last 4-5 hours. Without photos or videos, it’s gone.
With professionals, you get material that works long after the event. One highlight video or a set of polished pictures can be used for months in marketing, presentations, or even recruiting.
So, it’s less about “spending” and more about investing.
Frequently Asked Questions
- Can I record a corporate event with a phone camera?
You can, but chances are you’ll miss the best moments or end up with poor quality. Professionals know how to capture events properly.
- How can we use the photos and videos later?
They’re great for websites, social media posts, newsletters, or even to promote your next event. They add value way beyond that one day.
- Are professional photography and videography services too costly?
Prices vary, but when you consider how long you’ll use the material, the cost makes sense. Think of it as paying once but reusing many times.
